Friday, 26 December 2014

How to deliver perfect guest experience: Webinar


I want to thank revinate.com for giving me an opportunity to attend the webinar.


The main points which were mentioned during the webinar:
·         Attract guests through a great online reputation
·         Pinpoint customer needs with precision
·         Target your messages to drive success and bookings
·         Deliver a highly customized experience on property
·         Identify and recover guests who are disappointed with efficiency and class

The valuable information I learnt are:
·         The rise of Millennial travelers and their needs
·         How do digital travelers influence their circles 
·         Customers keep on talking about their experience not only during the travel but after their travel 
·         Hotels shouldn't ignore the negative comments, they should learn to answer them with a positive attitude.
·         Hotels should identify the appropriate platforms to find the behavior of their potential customers
·         Hotels could use softwares to track their guests needs and to recover the guests who are disappointed 
·         Three types of travelers:
·         Aspirational: These are the travelers who keep on paying attention on the different social media of their friends and take their friends' advise for their holiday decision. They are always engaged with their friends activities.

·         Regulars: They are the travelers who travel regularly for leisure or business and they keep an eye on the social media and online reviews.

·         Special Occasion: The traveler who travel for special occasions such as weddings, honeymoons, concerts and so on... They always look at the reviews before travelling.
·         Guest Marketing
·               Automated communications through the guest life cycle
·               Trigger-based and custom marketing campaigns
·               E-mail and SMS text messages
·               Deep segmentation and targeting 

All these information will be particularly useful for my future work.

Suggestion to improve the webinar:
It would be better if the participants could get chance to talk about their experiences and what they could recommend to improve the guest experiences.








Thursday, 18 December 2014

Hard Rock Hotel Ibiza : Mocal Strategy


+Hard Rock Hotel Ibiza  is a hotel which uses Mocal strategy to increase their booking and engagement with their customers. In this presentation you will see what kind of customers they target, the tactics they use to reach them and the hotel integration campaign.
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Friday, 12 December 2014

Hotel le Bristol Paris :Duda Mobile: Responsive design site

Hotel le Bristol, Paris

The original website of the hotel:


The mobile version site of the hotel:
 The transformation of the hotel website in Tablet and mobile.

Thursday, 11 December 2014

Mobile guest service for independent hotels



Conrad Hotels and Resorts Concierge App
Description
Personal luxury at your fingertips, the Conrad Concierge mobile app allows you to experience the difference between walking into a hotel room and arriving in your room. Whether it’s choosing your preferred bath amenities or ordering dinner to be ready just as you arrive, the Conrad Concierge app offers you the luxury of being yourself by giving you the freedom to customize the details of your stay before and during your visit.
• After a morning run, breakfast arrives in your room when you do
• Book a relaxing spa treatment
• Arrange your airport transportation
• Choose any one of our three designer bath amenities
• Schedule your wakeup call while you’re out to dinner


App available on: Apple store (IPhone and IPad) and Android


Checkmate
CheckMate powers online and mobile check-in for hotels and their guests. As a business-to-business software company, CheckMate makes it easy for hotels of any size to implement mobile services under their own brand. Our advanced messaging platform will exceed your guests’ expectations and empower your staff to provide better service.
Features: 
  • Intelligent upgrade platform promotes upgrades based on real guest preferences
  • Breakfast
  • Early Check-in
  • Parking
  • Customize